HOW WILL THIS COURSE BENEFIT YOU?
BY ATTENDING THIS TRAINING, YOU WILL :
- understand your own company's financial statements better to prepare and strategise your messages to an ever discerning/demanding stakeholders' audience.
- know the need to build the "extra edge" as a result of the changes of the investing landscape (i.e. capital markets are very competitive today and investment managers require high calibre information)
- learn to deliver more convincing messages by letting your financial figures and facts speak for you
- be able to prepare in advance in addressing the financial queries and concerns more objectively before you are being asked.
- have a clearer picture as to how your company is navigated towards its operating and strategic goals
WHO SHOULD ATTEND
ALL NON FINANCIAL EXECUTIVES IN THE COMPANY WHO ARE INVOLVED IN FINANCIAL MANAGEMENT, INCLUDING :
CEOs
COOs
Investor Relations Executives/Managers
PR Executives/ Managers
CorpComms Managers
Non Finance Managers
Course outline
This course highlights the essentials of the financial skills so as to build an 'extra edge' to the ever increasing demand of the stakeholders as a result of the increasing competition for funds in the capital markets. As such, all companies need to equip their teams with solid and practical financial knowledge so as to address their information needs and concerns. This training will give the participants a practical insight of better handling these challenges in looking beyond financial statements. Unlike a large-scale conference, this workshop capacity is deliberately kept to a manageable classroom size to facilitate effective learning and meaningful discussion.
PROGRAM OUTLINE
THE IMPORTANCE OF THE FINANCIAL STATEMENTS
No matter what size the company and nature of its business, it is essential to acknowledge and recognise the importance of its financial statements as a mean to understand its performance and financial health.
The question arises here is whether understanding the financial statements is sufficient.
HOW TO HAVE A QUICK VIEW ON THE FINANCIAL STATEMENTS
- 9 pointers
- what are they
- why they are important
It is important to have a helicopter view of the company so as not to lose sight of their core objectives in the course of running their day-to-day operations, often losing battles not of knowledge but of the minds of both senior management and the investing community.
MAIN COMPONENTS OF FINANCIAL STATEMENTS
- what are they
- you can not read them in isolation, but in integral parts
- let your financial figures and facts speak for you
- their relevance and limitations
- the key messages they are telling you
Understand each component of the financial statements; their usefulness and limitations. What is more important is the key message they are telling you.
You may view the date and venue of this course being conducted by clicking at the title of this post.FINANCIAL RATIOS
- serve as measuring tools, monitoring, comparing and bench marking
- objective assessment
- 7 main types
- the underlying factors/ causes
Understand each type of ratios; their relevance and limitations. What are the convincing messages and the concerns you need to address so as to achieve both of your operating and strategic goals.
KEY PERFORMANCE INDICATORS
- definition
- characteristics
- why it is important
This is vitally important for you to stay focus on these key indicators to ensure that you are working towards your goals.
OTHER FACTORS
- Industry outlook
- trend analysis
- the operating environment
Understand the external changes that will have implications on your company and the mitigation factors. Their risks and opportunities. Be vigilant to these changes and responsive effectively.
FINANCIAL PROJECTIONS AND THEIR KEY ASSUMPTIONS
To give a foreseeable outcome based on the reliable and objective assumptions
The likely scenario based on their reliable and consistent key assumptions in a forseeable operating environment so as to gain confidence from the financial community and trust ultimately.
Hearty welcome
Pages
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Friday, April 29, 2011
Wednesday, April 27, 2011
8 reasons to write and sell your own EBook
Greetings from Malaysia,
Recently, I write and share with you about the article below and greatly appreciate your view/feedback in this regard. I find it very encouging and inspiring and wishing to publish mine in the near future. Any co-writer/ partner is always welcome. For those interested, you may drop me an email at jamesoh2003@yahoo.co.uk. Thnak youin advance for your kind participation.
8 reasons to write and sell your own EBook
by Daniel Moro
If you are setting up an online business then sooner or later you will wonder whether you should be writing and selling your own ebook. Here are 8 reasons why you should do it.
1. Brand Awareness
When you write your own ebook and publish it online, not only is there the prestige of being able to call yourself a book author, there is also an increase in brand awareness.
Your audience will grow to recognize and trust your name, they will perceive you as more of an expert in your topic, and they will be more likely to purchase something from you in the future.
2. Good Prices
If you believe that electronic books always sell for less than their paper counterparts, think again! Ebooks are regularly selling for remarkably high prices.
If you don’t believe me, have a browse at the ebook marketplace at ClickBank. In this marketplace alone there are over 10,000 products for sale and many of them are ebooks priced between $20 and $50.
3. Low Production Cost
Ebooks take an investment of time during the development stage, but once they are finished they don’t cost anything to produce. There is no manufacturing process required.
You simply place the file on a web server so that your customers can download it.
4. Low Delivery Cost
Ebooks are almost free to store and deliver. Have you ever worked in retail? Then you may know what is involved in maintaining a storeroom, making deliveries to customers, handling returns, and keeping track of all the stock.
When you sell ebooks you need not worry about all of that. You don’t need any special storage space in your office. You only need a few megabytes on your hardrive. And you don’t have to worry about any product returns!
5. Instant Delivery
Ebook delivery is instant and, like production and storage, delivery of ebooks costs virtually nothing. Most customers download their ebook from the Internet immediately after completing their payment.
6. High Profit Margins
After reading the reasons given above, you should not be at all surprised to learn that ebooks have very high profit margins. Once the ebook is written the only real cost you will have is a small percentage for payment processing fees.
7. Never Run Out of Stock
You will never run out of stock. That is, unless you accidentally delete your final copy of the ebook… in which case you better talk very nicely indeed to one of the customers who already purchased your ebook.
8. Instant Gratification
Customers love to buy products that they can receive immediately and selling ebooks is a way of providing this instant gratification. They allow you to provide instant information, instant advice and instant solutions to your readers.
As you can see, ebooks are truly a wonderful tool for online businesses. Get started on your own ebook right away.
James Oh
Skype me at james.oh18
Recently, I write and share with you about the article below and greatly appreciate your view/feedback in this regard. I find it very encouging and inspiring and wishing to publish mine in the near future. Any co-writer/ partner is always welcome. For those interested, you may drop me an email at jamesoh2003@yahoo.co.uk. Thnak youin advance for your kind participation.
8 reasons to write and sell your own EBook
by Daniel Moro
If you are setting up an online business then sooner or later you will wonder whether you should be writing and selling your own ebook. Here are 8 reasons why you should do it.
1. Brand Awareness
When you write your own ebook and publish it online, not only is there the prestige of being able to call yourself a book author, there is also an increase in brand awareness.
Your audience will grow to recognize and trust your name, they will perceive you as more of an expert in your topic, and they will be more likely to purchase something from you in the future.
2. Good Prices
If you believe that electronic books always sell for less than their paper counterparts, think again! Ebooks are regularly selling for remarkably high prices.
If you don’t believe me, have a browse at the ebook marketplace at ClickBank. In this marketplace alone there are over 10,000 products for sale and many of them are ebooks priced between $20 and $50.
3. Low Production Cost
Ebooks take an investment of time during the development stage, but once they are finished they don’t cost anything to produce. There is no manufacturing process required.
You simply place the file on a web server so that your customers can download it.
4. Low Delivery Cost
Ebooks are almost free to store and deliver. Have you ever worked in retail? Then you may know what is involved in maintaining a storeroom, making deliveries to customers, handling returns, and keeping track of all the stock.
When you sell ebooks you need not worry about all of that. You don’t need any special storage space in your office. You only need a few megabytes on your hardrive. And you don’t have to worry about any product returns!
5. Instant Delivery
Ebook delivery is instant and, like production and storage, delivery of ebooks costs virtually nothing. Most customers download their ebook from the Internet immediately after completing their payment.
6. High Profit Margins
After reading the reasons given above, you should not be at all surprised to learn that ebooks have very high profit margins. Once the ebook is written the only real cost you will have is a small percentage for payment processing fees.
7. Never Run Out of Stock
You will never run out of stock. That is, unless you accidentally delete your final copy of the ebook… in which case you better talk very nicely indeed to one of the customers who already purchased your ebook.
8. Instant Gratification
Customers love to buy products that they can receive immediately and selling ebooks is a way of providing this instant gratification. They allow you to provide instant information, instant advice and instant solutions to your readers.
As you can see, ebooks are truly a wonderful tool for online businesses. Get started on your own ebook right away.
James Oh
Skype me at james.oh18